Sac Wraps First Leg of ZriiVost Tour

As we pulled into Sacramento around 1:30 AM on Wednesday, a wide grin grew across my face as I thought of one of my favorite lines from the hit Pixar movie, “Cars.” Governor Arnold Schwarzenegger (resident of these parts) is portrayed by a big yellow Hummer SUV. He boldly proclaims, “Lightning McQueen must be found at all costs!” If I see that clip a thousand times, I will laugh a thousand times. I’m sure that all of you who love Pixar movies (who doesn’t?) will agree that this was an iconic moment in the history of American cinema. Okay, maybe not that, but comically clever nonetheless.

My sleep after arriving in Sac Town would be short lived. Soon after my Blackberry alarm clock shook me at an unseemly hour, I was on the first tee with Curtis Call, Jason Domingo and McKinley Oswald. I will not comment too much on this round other than to say, firstly, I am very pleased that Jason is our frontline IE and is not pursuing a career in golf. And secondly, in our Stars Aligning DVD, Chris Gardner tells us that Bill Farley recently used the words “keep your humility” in some counseling with him. In an effort to follow this counsel myself, I will not tell you who won our golf match.

As the time approached for our Prosperity Meeting, waves of people kept coming into the Arden West Hilton. We scheduled this tour stop primarily to help a few select leaders build their business. What we did not expect was yet another standing room only crowd! 167 people were counted in our meeting room, composed of more emerging IE leaders than we thought we had in this area. We also hosted a very healthy number of guests who were hearing about Zrii for the first time. As has been the custom with Prosperity meetings, and especially on this tour, the energy was terrific and guest after guest after guest enthusiastically joined the Zrii family.

This Sacramento meeting will hold a special place in Zrii history, as it was the first time that Zrii formulator and Scientific Advisory Board member Dr. Tom Yarema provided a solo speech. Everyone listened with rapt attention as Dr. Yarema told us about his journey from helping pioneer the ER specialty in western medicine to becoming one of the leading minds in integrative medicine in the world today. We also enjoyed hearing about his personal history with Drs. Deepak Chopra and David Simon in initiating integrative approaches to healing. People were thrilled to hear his interesting personal perspectives on Bill Farley’s mindset as the genesis of Zrii – The Original Amalaki was orchestrated. In sum, Dr. Tom’s altruistic motives, passion for Ayurveda, and key role in Zrii’s formulation were clearly evident, and deeply appreciated by all.

Once again, Jason Domingo gave us a presentation on the Zrii opportunity, which featured several moving product and business testimonials. If you have a prospect and you need a powerful three-way presentation, then Jason’s Tuesday night opportunity calls are exactly what you need.

Ryan Thompson provided direct, lucid, and very impactful insights into our Prosperity Plan, and how and why we reward our leaders financially. He reviewed the behaviors that are essential to building success in this business in a way that he is uniquely qualified to do with his exceptional experience in the industry. Curtis Call wrapped the meeting with some exciting news from the corporate office on our continued growth and sustained momentum.

Dr. Tom lingered late into the night, personally signing and annotating scores of copies of “Eat Taste, Heal,” the award-winning book he co-authored with Chef Johnny Brannigan and fellow SAB member Daniel Rhoda. Sacramento’s finest spent hours visiting on the ZriiVost with Yours Truly and my fellow Co-Founders, eating healthy snacks, and making big plans with their teams of motivated Zrii IEs.

NEWS FLASH: I just noticed that the third video installment of the ZriiVost Tour is now online as part of Zrii TV at zrii.com. Many thanks to our talented videographer Kyle Brudash, Tracy Harward, and her team for arranging all of these terrific culture pieces. Enjoy!

Bill Farley loves to summarize things. I don’t know how many times he has said the words “let me summarize” at the conclusion of a meeting. So, taking a page from the playbook of that White Sock, let me summarize what this tour has given us in what I will call the ZriiVost Tour Top 10 for our first leg. After rubbing shoulders with about 1,750 of you in the recent days, here is what is in my heart and mind:

ZriiVost Tour Top 10

10. Having a supportive spouse or partner is a blessing. Thanks to the spouses of the Zrii corporate staff and field leaders that have participated on this tour for being so supportive. You are essential partners in building Zrii.

9. Golf with IEs is becoming a treasured pastime. Of course, we have a 100% enrollment rate when guests participate! It is very tough to schedule golf with all we have going on, but the rounds on this trip were very special and memorable. Thanks to the IEs that made it happen.

8. Arizona #1, California #2. These two states currently rank at the top in terms of number of active IEs in a state or province. Are you listening Florida?

7. Touring with Daniel Rhoda is a blast. Having this SAB member with us for 6 of our 8 stops on the tour left my partners and me with some unforgettable memories. Let’s just leave it there! What happens in the ZriiVost stays in the ZriiVost.

6. Our Sales Coordinator, Ryan Fleming, is quickly earning his wings. Thank you Ryan for your tireless efforts in preparing this tour down to the little details.

5. ZriiVost = Branding magic. The Prevost coach wrapped in Zrii branding has been everything we could have hoped it could be as a symbol to our commitment to build a billion dollar brand.

4. I have the greatest partners in this business! Kirby, Curtis, and Ryan have been tremendous travel companions and they truly excel in the field. Tracy, Gene, and Elliot are simply outstanding in building our marketing, operations, and finance capacities respectively. And of course Bill isn’t too bad either. Each of us, along with our swelling team of over 60 employees, has unwavering passion for building this company both corporately and alongside you in the field.

3. Zrii has the greatest field leadership in the industry. This is the single most important factor in our record-breaking success to date. Our IE leaders are accomplished, focused, driven, and balanced. It is our privilege to serve you.

2. We are just heading into an extended period of sustained momentum. The tour has unequivocally proven this fact. As Jason likes to say, will you be on the train or will you be left standing on the platform?

1. As we observe a swelling movement, we are humbled. Let us remember, we are still in pre-launch. Our numbers in enrollments, revenues, meeting attendance, and month over month growth are not typical of a pre-launch period in any way. We will officially launch this company, which is transcending into a movement, in May. I look forward to seeing you there as we witness stars aligning as never before.

Zriiyaa,

Foghorn

P.S. On our flight back from Sacramento today, I was approached by a Delta pilot who asked me if I was in Santa Clara Tuesday night. I responded that indeed I was. He was in the Bay Area and attended the Prosperity Meeting. He told me he is an old fraternity pal of Dr. Tom Czyz (owner of the MiniVost) from Arizona State. This IE pilot is very excited about what is going on at Zrii. On the ground and in the air, our IEs are on the move. Nice work Dr. Czyz! Zriiyaa!

Bay Be Mine

Tonight, for the first time in 2008, Zrii Co-Founders attended a Prosperity Meeting in the Bay Area. We did not really know what to expect. We knew that with Dr. Suhas Kshirsagar from our Scientific Advisory Board and frontline IE Jason Domingo on the agenda, we might draw a few people. When well over 100 people packed our meeting room at the Santa Clara Marriott, the little question about the Bay Area was answered convincingly.

We have now completed 7 out of 8 stops on the first leg of our ZriiVost tour, and as you will note in the preceding blog entries, virtually all have had three digit crowds – with several totaling multiple hundreds. And in over half of these markets, we have gone to help build the business in areas that are just barely beginning to sprout up - not to reward booming markets. What does this all mean? For me, it instills a combination of reinvigorated belief and a sense of humility and gratitude.

The simple facts all around us lead to the conclusion that we are creating a major movement, the likes of which our industry has never before seen. It is so much bigger than any one of us in the Zrii family. And it goes well beyond meeting sizes, which continue to impress. It is a feeling, a vibration, a synchronicity. The stars that have aligned are incontestably iconic and consummately complementary. As I said in the Stars Aligning DVD, "Zrii has it.”

Tonight was special. Silicon soliloquies flowed freely. Curtis kept the meeting moving with style, Jason Domingo clearly outlined the opportunity before us, and I gave a wrap of our company growth to date and our momentum heading into our launch event, Illumination. Oh, and a new Zrii rock star was born. We all sat at the feet of a true Ayurvedic master in Dr. Suhas. This SAB member has eminent credibility as a medical doctor and a Zrii formulator. He had us all on the edge of our seats as he shared an incredible breadth of detailed yet easily digestible scientific insight into our formulation. Truly, to listen to Dr. Suhas live and in person is a blessing that everyone in the Zrii family should take advantage of at every opportunity. And if his beautiful wife, Dr. Manisha Kshirsagar, happens to join him again as she did tonight, you are in for a double treat with the Doctors Kshirsagar.

As always, several household name IEs were in attendance. In addition to 10-Star Jason Domingo, we were favored with the presence of 8-Stars Matt Chugg and William Boles. Three Field Advisory Board members were also in attendance. In addition to William, FAB members Len Ferace and MJ Anderson were on hand with large numbers of IEs and guests from their organizations. 7-Star Mark Rogers from Phoenix also made the trip to be with several of his team members.

After the meeting, there was a good deal of lingering of the most enjoyable variety – in and out of the ZriiVost with healthy snacks at arms’ length. During this time, one group of energetic ladies from the Santa Cruz area approached me with smiles on their faces and a special note in their hands. With their permission, I share the note:

“The Law of Attraction has brought together a group of us who have a passion for wholeness, fulfillment, and abundance on all levels for everyone. There is an awakening with Zrii, and Zrii is not a secret in Santa Cruz. We are sharing Zrii’s light and Zrii’s prosperity. The individual members of our group are blessed to live near the Kerala Ayurvedic Clinic of Dr. Suhas Kshirsagar and Dr. Tom Yarema."

-Dottie, Mackie, Jaya, Claire, Lisa, Lucy, Gari, Ellen, Crystal, Arlene, Cynthia, and Earlene

To the aforementioned leaders in Santa Cruz, thank you for passing along your feelings in such a meaningful way.

And now for the ZriiVost branding moment of the day. Early this morning, our driver, Steve Gainey, was driving the ZriiVost north on Interstate 5 through Kettleman City when another car came alongside him. To Steve’s surprise, a passenger in the car rolled down his window, and with fanfare, held up a bottle of Zrii high in the air before zooming ahead. The Zrii Freeway Salutation is born.

And finally, a special thank you goes out to Dr. Suhas for being a devoted reader of my blog! The compliment is appreciated. We look forward to seeing your friend and associate Dr. Tom very soon in Sacramento. Perhaps he will also feel inspired to probe the passages of the Zrii Bloghorn.

Well, the hour is late, and only our driver Steve and I remain awake. The Ryans and Curtis are out cold. No SportsCenter tonight. The ZriiVost is fast approaching our next destination in Sacramento. I and my sleeping friends look forward to a terrific conclusion to leg one of the ZriiVost tour in a few hours!

Zriiyaa,

Foghorn

Roof of the Marina

So, I find myself on the road again in California with Kirby, Ryan and Curtis. Unfortunately, the ride is a bit bumpier than what we have grown used to of late. After all, we are not in the ZriiVost! We are in a rental car on our way to an off-site weekend with the rest of the Zrii Executive Team in Las Vegas. I feel a little bit like Dick Cheney however, since we will be staying in a “secure, undisclosed location.”

We just wrapped up a magic meeting in the City of Angels that no one in attendance will soon forget. The setting was simply stunning on the roof of the Marina del Rey Marriott. We had 360 degree views of the city lights and ocean through floor to ceiling windows. Outside, the evening weather was perfect for mingling on the roof outside our meeting room while overlooking the boats in the marina or looking straight down on the ZriiVost 100 feet below.

Over 150 of the area’s finest IEs and their guests attended the meeting, and their energy was outstanding! Before the meeting, the buzz in the room reached a fever pitch as so many emerging leaders arrived with their teams and guests. Roughly 25% of all attendees were guests, which is a very positive indicator of things to come in the area.

The organization of soon-to-be 7-Stars Mark and Ana Emden came out in droves to sup at the table of Zrii. IE leaders including Dusttin Paren, Jessica Riendeau, and Kelly Smith have been working closely with Mark and Ana and are now taking flight in a major way. As a result, so many high caliber people in and around Thousand Oaks and beyond are becoming Zrii-ified. Congratulations to this burgeoning organization and its leaders who are leading the charge!

It was also fantastic to see 5-Stars Valerie and Brian Smith from Las Vegas and 7-Star Mark Rogers from Phoenix, all in town to work with their team members in the Los Angeles area.

The now established pattern of an enlightening product and formulation presentation from SAB member Dan Rhoda, coupled with a business overview from Zrii Co-Founders (and a good dose of fun) once again resonated with IEs and guests alike. After the meeting, everyone lingered well into the night, basking in the afterglow of the light, luster, splendor, and prosperity. Whether on the refined rooftop of the Marriott or in the commodious confines of the ZriiVost, the good times rolled.

Here’s something that doesn’t happen at every meeting: A few of our IEs discovered that Deepak Chopra was a few blocks away from our hotel at a book signing. So, they made the short walk and waited patiently in line. Upon arriving at Deepak’s side, they brandished their “Stars Aligning” DVD brochure, which Deepak happily signed for them. They also presented him with a mini bottle, which Deepak proudly held up for all in line to see.

By the way, does anyone else dig Deepak’s red, thick-framed glasses? Shall we call them the Zrii Specs? Perhaps we should sell some Zrii Specs at convention. Okay, maybe not.

All of this fun tonight came on the heels of two great meetings in San Diego and Costa Mesa. There seemed to be a gradual crescendo during the week as we worked our way up the coast. The energy and excitement increased with each meeting, and culminated on the roof of the marina. All told, we saw over 350 IEs and guests in the past 48 hours, who are building bonfires of Zrii activity in Southern California. We look forward to returning soon to SoCal, and to see the continuation of all the excitement that has taken root.

One more thank you is in order, to Zrii IE Kelly Smith for treating us to a wonderful round of golf at his Country Club in Westlake Village. While the fun we had and the money that exchanged hands as puts dropped in and lipped out will remain private, our thanks to Kelly are most definitely public. Thanks for a terrific morning in the warm California sun!

Northern Cal, you’re next! You won’t want to miss SAB members Dr. Suhas Kshirsagar in Santa Clara and Dr. Tom Yarema in Sacramento. Dan Rhoda deserves a breather, and we are delighted to hear from these accomplished doctors and Zrii formulators. See you there!

Zriiyaa,

Foghorn

Golden State Looking Golden

Last night we witnessed the first corporate-attended meeting in San Diego. Some might be asking, why would you include a “first meeting” city on the ZriiVost Tour? Our answer is simple. Because it is San Diego! Del Mar to be exact, but who is going to fuss when it is Del Mar? Anyone who has been to this part of the world loves it here. In fact, due to the amount of people in the area, it seems that most people who come here to visit tend to stay here to live. Of course, with the Chopra Center situated in Carlsbad just north of San Diego, and the health conscious population germane to this area, it seems that this is a natural community for Zrii to thrive. So, when planning the ZriiVost Tour stops, we said: Let’s take a risk and include San Diego on the Tour, and we’ll see what we get. What we got was well over 100 people on the first try! When you are getting into the triple digits in your first meeting in a market, something is going right!

That something “going right” is the emergence of some fantastic field leadership in an area that is making great strides. Congratulations to the local IE leaders who pulled this together. Dr. Robert and Ann Gonzalez, Kim Jager, and the owners of the “MiniVost,” Dr Tom and Amy Czyz, among others, had their up and coming organizations well represented. Other luminaries present were 8-Star William Boles (fresh off his move to Southern California), 9-Stars Doug and Dave Vass from Calgary (with families in-tow), 9-Stars Tyler Daniels and Marcell Niederhauser from Phoenix, and 10-Star Front Line IE Jason Domingo with his wife Renee and son Elias from Sacramento. I must say, Renee was stunningly Zrii-ified in her Red and white striped top, red pants, and bold red shoes! It is terrific to see so much Zrii red clothing wherever we go.

As we have grown to expect, Dan’s presentation on the science and history surrounding our formulation was tremendous. Dan’s touch is one of authenticity and openness that really draws people in. I heard one lady whisper a few rows back, “this is such incredible information.” Indeed. In Ryan’s business oriented remarks, he reminded us all of the uniqueness of what we all share in Zrii. He made the memorable statement, “the industry has waited its entire 70-year history for this.” True, that!

Jason, Tyler, Marcell, Doug, and Dave concluded the meeting with a powerful reminder of the kinds of residual incomes that are already being made after several months of sustained effort. Everyone was inspired to hear such outstanding success stories from their top field leaders. Jason also asked all of the doctors in the room to stand. At least half a dozen stood that I could see. It was a group comprised of committed Zrii IEs. It is humbling to see the level of credible scientific validation we continue to attract.

One of the most rewarding aspects of the meeting was the fact that over 30% of all attendees were guests. What a terrific sign for those who are building in this area. Much more success lies ahead in this beautiful community!

We are currently on the ZriiVost heading from Carlsbad up to Costa Mesa. Curtis, the Ryans, Dan, and I are joined on this jaunt by Dr. Robert Gonzalez. Robert just spent several hours with us at La Costa, home of the Chopra Center, for a round of golf on one of their championship courses. Curtis, Ryan T. and I enjoyed 18 holes of enlightened golf in the shadows of the Chopra Center, alongside Dr. Gonzalez and other Zrii IEs Matt Baird (the aforementioned professional golfer in a previous blog) and Tyler Daniels. I enjoyed watching Tyler play out of his mind – even keeping pace with Matt Baird for several holes. To be a 9-Star and be able to break 80 is quite a thing!

As we head up through Camp Pendleton listening to Dr. Robert Gonzalez, we are all very impressed with the recent growth in the organization that he and his wife Ann are leading. Organizations like theirs are fueling the exciting growth of Zrii. In the last 5 days of February, they doubled their volume and put themselves in position to advance to the rank of 6-Star for February. And with the way their group is heading, 7-Star is approaching rapidly.

I just noticed that we now have some fun video recaps of our ZriiVost Tour stops in Las Vegas and Phoenix on Zrii TV. Check it out and enjoy!

We look forward to seeing everyone soon in the OC!

Zriiyaa,

Foghorn